Are you looking for the best WordPress lead generation plugins for your website?
Lead generation is attracting and turning your potential users into customers. It includes making people interested in your products and leading them to buy.
In fact, lead generation is everything you do to lead people to purchase something from your business.
Therefore, you can grow your business in simple steps with the right lead generation plugin.
In this article, we’ve listed the 17 best WordPress lead generation plugins you can choose for your WordPress website.
Meanwhile, our top picks can help you choose the one if you’re in a hurry.
Top Picks
1st
Everest Forms
Features:
Drag-and-Drop Form Builder
Pre-built Form Templates
Highly Customizable
Marketing Integrations
FREEMIUM
2nd
User Registration
Features:
Pop-up Forms
Customizable Emails
Email Marketing Integration
Secure Registrations
FREEMIUM
3rd
Bloom
Features:
Pre-made Templates
Email Opt-in Form Types
Divi Theme Support
Split Testing
$89/Year
Why Do You Need WordPress Lead Generation Plugins?
Lead generation is a way to attract potential customers or encourage them to give out their contact information for future communication.
With this strategy, you can collect contact information like email addresses, phone numbers, etc.
A lead generation plugin will help you streamline this process on your WordPress website without hassle. You can further get a clearer picture from the points below about its importance:
- To maintain communication flow: You can connect your audience with your business and maintain the flow of communication with your potential customers.
- To contact your potential customers directly: You can collect leads through email subscription forms. You can then use the email addresses collected for further contact.
- To stay connected: You can keep in touch with your customers, keep them informed, and have them interested in your products.
- For a successful marketing campaign: You can convince people to buy your goods and services. And that can remarkably maximize your revenue.
That’s why using a lead generation plugin is important if you want the best results for your business website.
With that said, let’s go ahead and check the best WordPress lead generation plugins.
17 Best WordPress Lead Generation Plugins
Here’s our handpicked collection of 17 of the best WordPress lead generation plugins you can choose for your website.
1. Everest Forms
Everest Forms is a powerful WordPress form builder plugin that lets you easily create contact forms, email subscription forms, surveys, quizzes, etc.
Its advanced features allow you to build simple to complex forms with ease. Likewise, you can build a form from scratch using its drag-and-drop functionality.
For instance, you can create a contact form and add it to your site. Also, it allows your visitors to leave their contact details behind and become leads.
Similarly, using a short code or widget, you can create an attractive email subscription form and place it in the desired area, such as a sidebar or footer.
Key Features:
- Easily customize the form design
- Integration with email marketing tools like Mailchimp, ConvertKit, etc.
- Easily track the location of users who submit the form
- 100% mobile responsive
- Allows to add AI capabilities like chatbox, email notification, and so on.
Price: Freemium (Premium Plan Starts from $48.3/year)
2. User Registration
User Registration is one of the best lightweight user registration plugins, ideal for generating leads for your site.
In addition, its drag-and-drop functionality shortens your form-designing process significantly.
Best of all, most features are available in the free version. However, you can upgrade to the premium version to enjoy other advanced functions.
The plugin offers add-ons like Social Connect and Popup Forms to help enhance your user registration forms.
Likewise, it combines with email marketing services like Mailchimp that automatically add your users to the selected subscription list upon registration.
Key Features:
- Drag-and-drop builder
- Email notifications are sent to both users and the admin
- Comes with social buttons, email marketing, and pop-up forms
- Advanced customization tools
- Allows creation of multi-step forms
Price: Freemium (Premium Plan Starts from $79/year)
3. Bloom
Bloom is another popular WordPress plugin that helps you grow your email list by creating stunning opt-in forms.
You can use a custom-designed back-end control panel accessed through your WordPress admin area.
Bloom works with several email marketing platforms such as Mailchimp, Constant Contact, Aweber, Campaign Monitor, etc.
It allows you to create different opt-in forms such as lightbox pop-ups, fly-in/slide-in, locked content, etc.
It also lets you display the form on the entire site, specific pages, or posts from individual categories.
Key Features:
- Comes with pre-made templates
- Supports Divi theme and all other best WordPress themes
- Integrated with different email marketing services
- Offers six email opt-in form types
- Effective split testing and optimization options
Price: Premium Plan Starts at $89/year
4. OptinMonster
OptinMonster is one of the best WordPress lead generation plugins for WordPress that helps keep track of visitors showing interest in your product.
You can create multiple forms, such as lightbox popups, floating bars, sidebar forms, etc. Likewise, its Exit-intent technology makes pop-ups appear when visitors are about to leave.
This plugin is integrated with all major email marketing services like Mailchimp, Aweber, Campaign Monitor, etc.
Plus, it includes features like A/B testing, page-level targeting, and built-in analytics that help boost your sales by targeting potential customers.
Key Features:
- Comes with an A/B testing tool
- Drag-and-drop builder
- Built-in analytics
- Offers diverse pre-made templates
- Helps to track performance
Price: Freemium (Premium Plan Starts at $9/month)
5. HubSpot
HubSpot is a great choice for contact management, email marketing, live chat, etc.
With this amazing WordPress lead generation plugin, you can build forms that are more likely to get clicks.
Plus, it has built-in analytics to measure your business growth in real time. It’s a drag-and-drop email builder that comes with 20+ pre-designed email templates.
You can also build and deploy any forms and pop-ups anywhere on your WordPress website.
Key Features:
- Offers an advanced chatbot
- Allows seamless integrations with over 1030 services
- Powerful admin panel
- A/B testing and email tracking
- Automate marketing and sales processes
Price: Freemium (Premium Plan Starts from $18/month)
6. Thrive Leads
Thrive Leads is another powerful and popular lead generation plugin for WordPress.
It allows you to create stunning email opt-in forms like lightbox pop-ups, in-line forms, scroll mats, etc., and helps you build your email list faster.
This plugin lets you create different opt-in forms, like lightbox pop-ups, sticky horizontal forms, slide-ins, yes/no multiple-choice forms, and many more.
It has almost every form option you can customize with a drag-and-drop editor. Plus, it has set up actionable reporting and insights.
Key Features:
- Advanced customization tool
- Comes with pre-made templates
- Advanced testing engine
- Supports SmartLinks & SmartExit to show different content subscribers
- Opt-in form design with advanced A/B Testing
Price: Costs $99/year for the Standalone Plugin
7. Elementor Builder
Elementor is a drag-and-drop page builder that allows you to create lightbox popups, fullscreen fillers, slide-ins, and more with its Popup Builder feature.
In addition, it allows you to add any forms you want to your pop-up, such as email subscriptions, promotions, leads capturing, announcements, etc.
It has over 90 widgets you can choose from to build opt-in forms and connect to your favorite email marketing tools.
You can easily integrate Elementor into your WordPress site without dealing with coding.
Key Features:
- Responsive form builder
- Allows to set up advanced triggering
- Exit-intent popup capabilities
- Integrates Mailchimp, ConvertKit, Drip, etc.
- No limits for pageviews or pop-ups
Price: Premium Plan that includes Popup Builders Starts from $99/year
8. Leadpages
Leadpages is one of the incredible WordPress lead generation plugins perfect for building attractive forms that capture your visitor’s attention.
You can use this plugin to create high-sales converting pages in no time.
It’s a drag-and-drop form builder with Exit-intent pop-ups, third-party analytics, and campaign Return On Investment (ROI).
And it also has templates for webinar pages, sales pages, squeeze pages, etc.
Key Features:
- Real-time optimization tips
- SEO-friendly pages
- Unlimited page publishing
- Lead routing and notification
- Customer support with 24 seconds of response time
Price: Premium Plan Starts from $37/month
9. Brave
Brave is an easy-to-use WordPress plugin with a conversion widget builder, pop-ups, lead generation forms, stick bars, etc.
It allows you to build intuitive forms that track potential visitors and turn them into your customers.
The drag-and-drop pop-up editor is bundled with beautifully designed elements and has a list of ready-to-use animated pop-ups.
Its other features are WooCommerce integration, easy targeting, advanced analytics, etc.
Key Features:
- Seamless Integration with 23+ newsletter services
- Comes with visitor engagement tools
- Allows to design desktop/mobile popup
- Advanced visual editor
- Various website management tools are available
Price: Freemium (Premium Plan Starts from $59/year)
10. MailOptin
MailOptin is a conversion optimization plugin that can add significant value to your lead-generation efforts.
This plugin helps increase your sales through its advanced analytics with actionable reporting and insight.
Besides, its page-level targeting option lets you showcase email signup forms on specific pages and sends notifications for every new signup.
Other than that, it’s bundled with features like targeted messages, call-to-actions across your website with a pop-up, in-post subscription form, sidebar widget, etc.
Key Features:
- Comes with automated, segmented, and event-triggered emails
- Intuitive and powerful form builder
- Comes with A/B split testing
- Integrated with AdBlock detection
- 30+ built-in CSS3 animation effects
Price: Freemium (Premium Plan Starts from $99/year)
11. SumoMe
SumoMe is one of the popular WordPress lead generation plugins that help you grow your email list and increase sales for your website.
Most importantly, you can communicate with your subscribers through automated one-off and drip emails.
Besides that, you can grab the attention of your existing or new subscribers with its amazing and responsive email templates.
Plus, it’s WooCommerce integrated to create unique offers and discounts. Meanwhile, it also helps to reduce cart abandonment and enhances your average order value.
Key Features:
- Flexible email opt-in forms
- Automated email drips with a welcome email
- Connect with Mailchimp, ConvertKit, Aweber
- Add share buttons on your website
- Embedded popups, CTA popups, etc.
Price: Freemium (Premium Plan Starts from $39/year)
12. SeedProd
SeedProd is a popular WordPress website builder plugin ideal for creating landing pages optimized for lead generation.
The builder is fast, lightweight, and responsive, so designing your website with it is a breeze.
Most importantly, SeedProd supports integration with your favorite email marketing tools.
Hence, you can plan and execute marketing campaigns to collect and nurture your leads without hassle.
Key Features:
- Diverse landing page templates for a quick start
- Build your pages in Draft Mode
- Google reCAPTCHA protection
- Access to 2 million stock images
- Compatible with any other page builder
Price: Freemium (Premium Plan Starts from $39.50/year)
13. Twak.To Live Chat
Twak.To Live Chat is a free live chat plugin that is one of the best WordPress lead generation plugins.
It allows you to interact with your visitors and helps you stay connected with its app, which runs on any device. This means you can provide instant replies even by using a mobile.
Using this plugin, you can easily collect visitors’ information and increase your email list.
So, it converts website visitors into subscribers and allows you to create automated follow-up emails.
Key Features:
- Helps to track engagement
- Provides message filtering
- Gives detailed reporting and analytics
- High load dashboard
- Offers custom tabs
Price: Free
14. Icegram
Icegram is another fantastic lead generation plugin for WordPress websites that enables you to create opt-ins, pop-ups, header & footer action bars, toast notifications, etc.
In addition, with its advanced Geo-Targeting tool, you could target what your customers want according to the country, city, or state.
Its other features include campaign stats, exit-intent targeting, inline messages, badges, etc.
It also comes with slide-in boxes, a strategic way to grab your visitor’s attention in a less intrusive way.
Key Features:
- Appealing slide-in messenger
- Professional customer support
- Integrated with Mailchimp, AWeber, Keap, etc.
- Multiple different opt-in forms
- Offers mobile-responsive templates
Price: Freemium (Premium Plan Starts from $129/year)
15. Hustle
Hustle is a complete marketing plugin with pop-ups, slide-ins, and email opt-ins, making it one of the best WordPress lead generation plugins.
It helps you increase your social following and mailing list using target marketing and allows you to set a schedule for the best results.
Moreover, Hustle allows you to integrate your favorite email services like Mailchimp, Constant Contact, Sendy, etc.
Plus, you can set up a range of behaviors and triggers on your site, like time on the page, scroll amount, exit intent, etc.
Key Features:
- Bypass ad blocker
- Add social share across all pages and posts
- Spam protection for signup forms
- Support shortcodes
- Easy to use for beginners
Price: Freemium (Premium Plan Starts from $3/month)
16. Beaver Builder
Beaver Builder is a drag-and-drop WordPress page builder plugin that’s also a great tool to generate leads.
It allows you to create a professional-looking WordPress landing page with a pre-made template or build a page optimized for lead generation in no time.
The interface of Beaver Builder is straightforward and easy to use, so it’s perfect for beginners.
It also supports integrations with diverse services to help you add marketing automation and analytics to your website.
Key Features:
- Drag-and-drop page builder
- Comes with reusable pre-designed templates
- Intuitive CTA buttons and email subscription forms
- Easy-to-use interface
- Spam protected
Price: Premium Plan Starts at $99/year
17. HollerBox
HollerBox is the best choice if you’re looking for a WordPress lead generation plugin suited for a small business.
You can create custom popups and trigger them based on user behavior for effective lead generation.
Most importantly, there are no limitations on the number of pop-ups, impressions, and leads you can generate and manage with this plugin.
You can also integrate HollerBox with tools like Groundhogg, connect with your leads, and nurture future relationships.
Key Features:
- Intuitive visual popup builder
- Third-party integrations using Zapier and Webhooks
- GDPR ready
- Conditionally display popups
- Customizable styles
Price: Premium Plan Starts at $90 for a Basic Plan
Wrapping Up with the Best WordPress Lead Generation Plugins
Remember, lead generation is one of the most important aspects of your online business. Choosing the best plugin for your business is crucial to remain competitive.
We’ve made the job easier for you with our list of amazing WordPress lead generation plugins. So, take your time and select the plugin that best suits your website and comes under your budget.
If you’re unsure which one to choose, we recommend User Registration. It’s the best drag-and-drop registration form builder, perfect for sustaining existing users and collecting new ones.
You can also try Everest Forms. After all, it has extensive features that help deploy striking forms for lead generation.
While you’re here, check out our article on the best free WordPress landing page themes. For similar articles, we suggest you visit our blog.